PERSONAL INFORMATION WE COLLECT
When you visit our company site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to our site, and information about how you interact with it. We refer to this automatically-collected information as “Device Information”.
We collect Device Information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit http://www.allaboutcookies.org.
- “Log files” track actions occurring on the website, and collect data including your IP address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the site.
Additionally, when you make a purchase or attempt to purchase through the website, we collect certain information from you, including your name, billing address, shipping address, payment information. This involves your credit card numbers, email address, and phone number. We refer to this information as “Order Information”.
By using our website as a visitor, you are agreeing to allow third parties to process your IP address to determine your location for currency conversion. You also agree to have that currency stored in a session cookie in your browser. This is a temporary cookie that gets automatically removed when you close your browser. We do this so that the selected currency remains selected and consistent when browsing our website so that the prices can convert to your local currency.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information that we collect to fulfil any orders placed through the site, including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations. Additionally, we use this Order Information to:
- Communicate with you
- Screen our orders for potential risk or fraud
- When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services
We use the Device Information that we collect to help us screen for potential risks and fraud (in particular, your IP address), and more generally, to improve and optimize our website. For example, by generating analytics about how our customers interact with the website and assessing the success of our marketing campaigns, we can always strive to improve in business.
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
We also use Google Analytics to help us understand how our customers use the Site. You can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/.
You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (NAI) educational page at: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.
You can opt-out of targeted advertising by using the links below:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Bing: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Additionally, you can opt-out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.
DO NOT TRACK
Please note that we do not alter our site’s data collection and use practices when we see a Do Not Track signal from your browser.